In the fairly new field of sustainability strategists are asking the question “can we carry on like this?” and in particular focus on activities that cause damage, whether that damage is to a person, a community a brand or a business. … Continue reading Digital Sustainability Policy
Storytelling is important. Don’t take my word for it … Plato (423 – 348) Come then, and let us pass a leisure hour in storytelling, and our story shall be the education of our heroes Lewis Carroll (1832 – 1898) … Continue reading W.A.S.H – A basic storytelling framework
The Marketing Fallacy is a gentle reminder to anyone in the branding industry that most of what we do is pointless. But that’s not a problem with the industry. It’s a problem with how you do your job. Continue reading The Marketing Fallacy
Poor communication doesn’t bother to find this common-ground. Lazy communicators use the universal common-ground: sex. Continue reading Why sex sells?
Wearables are the most recent development to hit the shelves so they are short-hand for the latest technology. 2015 is a big year for wearables because Apple launched its smart watch, Google stopped selling Google Glass in January and Microsoft launched a new set of ‘Goggles’ in January Continue reading A brief guide to Wearables?
This model explains why some people ‘just don’t get it’ and demonstrates how to explain new or technical concepts to almost anyone. Continue reading How to use the The Knowledge Scale to explain almost anything
Employees and CEOs agree that overwhelmed employees are a problem. Here’s how to identify and manage the issue. Continue reading Is the overwhelmed employee a real issue?
Being a good colleague isn’t the same as being good at your job. This simple tool helps you to explain and manage colleague behaviour. Continue reading Manage difficult employees with the Good Colleague Score
As a creative thinker I’ve struggled with too many ideas. I’ve even written a page in the middle of my notebook saying “when you reach this point, stop adding ideas and start doing things”. I have lots of ideas but I struggle to get them finished. Continue reading How to have great ideas AND get things done
This week I was lucky enough to be invited to the 35th Anniversary Arts & Business Awards. Part of Business in the Community, the people behind the Big Pink Ticks, Arts & Business promotes, supports, nurtures and facilitates the connection between … Continue reading Five reasons why the arts and business need each other